May 22, 2022

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Acuity Trading Revolutionizes Online Trading Experience With The Introduction Of Visual News And Sentiment Tools

"With our parent company, Acuity Trading, we will be rolling out a number of new products over the next 6-12 months. This will..."
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Below is our recent interview with Meredyth Grant, Head Of Communications Acuity Trading:

Q: Could you provide our readers with a brief introduction to your company?

A: Acuity Trading revolutionised the online trading experience for millions of investors with the introduction of visual news and sentiment tools in 2013. Today, Acuity continues to lead the fintech market with alpha-generating alternative data and highly engaging trading tools using the latest in AI research and technology. Acuity’s team of academics, scientists, news and market professionals are dedicated to delivering highly effective data products that bring value to investors of all levels and experiences. Flexible delivery options include APIs, MT/5, plug and play widgets and third-party automation services.

Q: Any highlights on your recent announcement?

A: Vantage are another Australian broker in recent months to take our services. This is a key market for us and one we are keen to expand even further. Our sales team will be visiting soon. First client to request Hubspot integration. It required some additional work on our side to deliver but something we are always happy to do to enable our clients to get maximum client reach and engagement from our signals. Marketing technology is constantly evolving and can be a big asset for brokers when trying to maximise the return on their investment on trading tools and resources like ours. More and more brokers are looking to expand their product offering to include single stocks, helping to appeal to a younger audience. These are considered a less complicated product for new traders and their popularity has been spurred on by the Gamestop events. This requires additional resources and a different approach to our research and signals but one that we are expanding to meet demand.

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Q: Can you give us more insights into your offering?

A: Our signals are produced by human analysts and market professionals with extensive experience in the financial markets. This is in contrast to some competitors who publish primarily automated signals. This means the number of signals produced are fewer but they are quality checked and routinely performance monitored throughout the day. Our defined expiry times, clear entry / exit and target levels are a key component of our offerings to simplify the decision making process. Competitor products lack the same level of transparency and scrutiny. For the same reason, Signal Centre is regulated and authorised by the FCA to really emphasise our commitment to trader welfare and compliance. This accreditation is not held by competitors.

Q: What can we expect from your company in next 6 months? What are your plans?

A: With our parent company, Acuity Trading, we will be rolling out a number of new products over the next 6-12 months. This will bring together multiple data sets that bring new insights on the markets. There will be an even better UX/UI experience, more integrations and even more assets.

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Q: What is the best thing about your company that people might not know about?

A: Our company is still independently owned and doubling in size, year on year.