Below is our recent interview with Felipe Guevara, Chief Executive Officer at AWÁ Nutrition:
Q: Could you provide our readers with a brief introduction to your company?
A: Based in Ecuador and with offices in Santa Monica, CA, the mission of AWÁ Nutrition is to promote an active lifestyle and encourage mindfulness of nutrition through unique and natural Andean plant-based nutritional products. We source from local, small-scale producers and cater to consumers who consciously seek out quality products with greater purpose. A direct percentage of sales of AWÁ Nutrition products go toward supporting social responsibility and nutrition and sports programs for disadvantaged communities in Ecuador.
Q: Any highlights on your recent announcement?
A: AWÁ Nutrition continues to grow internationally, developing, manufacturing and commercializing nutritional supplements made with ancestral Andean superfoods for everyday health conscious individuals, as well as dedicated athletes. The company has recently entered into the United States, expanding their presence in online and brick and mortar retail.
Q: Can you give us more insights into your offering?
A: AWÁ Nutrition’s plant-based smoothie-mixes come in two lines for personalized nutrition. The Lifestyle Active series is formulated for the everyday, healthy lifestyle consumer and is available in six Andean flavor mixes. The High Performance series of mixes are ideal for more serious athletes and are available in four Andean flavor mixes.
Q: What can we expect from your company in next 6 months? What are your plans?
A: Over the next 6 months, AWÁ Nutrition plans to expand distribution into Colorado, California, Florida, Utah and Arizona. Additionally, the company will expand international distribution to Dubai and Qatar. AWÁ Nutrition is improving their e-commerce website and plans to expand their digital platform to provide an amazing consumer experience and is also currently working with new product innovations to cater to other market segments.
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Q: What is the best thing about your company that people might not know about?
A: AWÁ Nutrition is among the first companies to popularize Ecuadorian crops and fruits such as Andean Lupin, Wild Andean Blueberry, Naranjilla, and more. The family-owned company maintains a strong appreciation and commitment to Ecuador and the Andes, and works with local farmers to produce high quality products and bring ethical and profitable business to the region plus it has supported Ecuadorian athletes of all disciplines since the company started. Lastly, the co